Facts and Figures

Total Economic Impact:

  • The Rally had a significant economic impact on the surrounding Northern Colorado communities with the total numbers equaling $14,614,729.66 (based on 58,000 attendees in 2005).

Attendance:

  • 2008 Attendance Figures: Approximately 64,000 visitors

Demographics:

  • 2008 Demographics:
    • Gender
      64.99% Male
      35.01% Female
    • Age
      25.32% were between the ages of 35-44
      35.72% were between the ages of 45-54
      15.25% were between the ages of 55-64
    • Income Level
      25.45% reported being at $35,000-$59,999 income level
      27.58% reported being at $60,000-$89,999 income level
      13.89% reported being at $90,000-$109.999 income level

Other Interesting Facts:

  • Listed in the Northern Colorado Business Report as being one of the top 5 largest events for 2007.
  • Colorado’s largest national motorcycle rally
  • Many vendors have experienced record sales throughout the past 2 years, exceeding even that of the Sturgis Rally.
  • Growth in attendance was up more than 20% from 2005 to 2006.

Thunder in the Rockies rally is the place to be for motorcycle action, in August/September 2009. Held in Loveland, Colorado – known as the "Gateway to the Rockies" – you’ll find Rocky Mountain National Park, the number one vacation destination in the state of Colorado, only 30 miles west. And the ideal way to tour this beautiful scenery with its more than 265,000 acres of vista including 178 mountain peaks, is on top of your own motorcycle while attending the Thunder in the Rockies motorcycle rally.

Thousands of bikers will rumble into Northern Colorado to celebrate their machines with fellow cycle enthusiasts at the Thunder in the Rockies rally. Combining the classic elements of a motorcycle rally with the backdrop of the Rocky Mountains, and adding in the daily bike tours and poker runs, Colorado’s scenic routes and historic spots, vendors, live music, stunt shows, exhibitions, and non-stop entertainment, Thunder in the Rockies is becoming a “don’t miss” annual cycle rally destination similar to Sturgis and Daytona.

The Thunder in the Rockies rally experience is really all about the ride itself – the Rockies are truly beyond expectation when viewing it with the wind on your face while cruising on your own two-wheeled prized ride. Depending where you’re riding from, getting to Thunder in the Rockies can easily burn more than a week’s vacation days”

–Daily Direct (www.haulbikes.com)